Michele Dinges

Michele Dinges

Hardcore beer aficionado. Passionate bacon junkie. Freelance beer enthusiast. Amateur zombie ninja. Professional social media specialist.

52 Posts Written
Demographic Targeting on TikTok

Demographic Targeting on TikTok

With the rise of social media, the ability to target specific audiences has never been easier. Among the many platforms...

Age, Gender, and Location of Users: An Overview

Age, Gender, and Location of Users: An Overview

Understanding the age, gender, and location of users is essential for any marketer looking to maximize the reach of their ...

Analyzing Competitors' Engagement on TikTok

Analyzing Competitors' Engagement on TikTok

Are you curious to know how your competitors are faring on TikTok? Do you want to know what kind of content they post,...

World Lenses: An Overview

World Lenses: An Overview

In a digital world filled with endless opportunities, one of the most exciting and fast-growing trends is World Lenses....

Optimizing for Discoverability

Optimizing for Discoverability

With the ever-changing algorithms of the major search engines, optimizing for discoverability is more important than...

How to Optimize for Engagement on TikTok Videos

How to Optimize for Engagement on TikTok Videos

Are you looking to maximize your TikTok videos’ engagement potential? With millions of users tuning in every day,...

Creating a Budget: A Step-by-Step Guide

Creating a Budget: A Step-by-Step Guide

Creating a budget can be an intimidating task, especially if you have never done it before. Knowing how much to spend and ...

Native Video Ads: Exploring In-Feed Ads on TikTok

Native Video Ads: Exploring In-Feed Ads on TikTok

The digital landscape is constantly evolving, and with it come new opportunities for brands to reach their target...

Negotiating with Influencers for TikTok Influencer Marketing

Negotiating with Influencers for TikTok Influencer Marketing

Negotiating with influencers is an essential part of any successful TikTok influencer marketing campaign. Influencers...

Creating Effective Influencer Campaigns

Creating Effective Influencer Campaigns

Are you looking to create an effective influencer campaign but don’t know where to start? Influencer marketing is...

Face Filters and Lenses Explained

Face Filters and Lenses Explained

In today's digital world, face filters and lenses have become an incredibly popular way to express yourself and bring...

Choosing the Right Influencers for Your Brand

Choosing the Right Influencers for Your Brand

In today's world, influencer marketing has become an essential part of any successful brand's marketing strategy. With...

Drive Engagement for Your TikTok Campaigns

Drive Engagement for Your TikTok Campaigns

Are you looking to create a successful TikTok campaign to drive engagement among your target audience? With billions of...

Creating Engaging Videos

Creating Engaging Videos

Creating engaging videos is a key part of any video content strategy. It’s not enough to just post videos; you need to...

Exploring the Benefits of Creator Collaborations on TikTok

Exploring the Benefits of Creator Collaborations on TikTok

In today's digital landscape, the power of collaboration between content creators is undeniable. Whether it's a YouTube...

Choosing the Right Time to Launch a TikTok Campaign

Choosing the Right Time to Launch a TikTok Campaign

Launching a successful TikTok campaign is essential for any business looking to make an impact on the platform. But,...

World Lenses: A Comprehensive Overview

World Lenses: A Comprehensive Overview

The world of lenses and filters is rapidly expanding and evolving. From creating fun experiences on TikTok to helping...

Drive Awareness: A Comprehensive Overview

Drive Awareness: A Comprehensive Overview

Are you looking for ways to drive awareness for your next TikTok campaign? With the rise of social media and digital...

Trending topics on TikTok

Trending topics on TikTok

Are you curious about what topics are trending on TikTok? Do you want to know what content is resonating with users on...

Creating Special Effects for Video Content

Creating Special Effects for Video Content

In the world of video content creation, special effects can take your production to the next level. From subtle...

How to Distribute Videos Through Other Platforms

How to Distribute Videos Through Other Platforms

Are you looking to get your videos seen by more people? If so, then it's time to start distributing your videos through...

Lookalike Targeting on TikTok: Exploring the Benefits and Challenges

Lookalike Targeting on TikTok: Exploring the Benefits and Challenges

TikTok has become one of the most popular social media platforms in recent years, with millions of users from all around...

Interest-Based Targeting on TikTok: An Overview

Interest-Based Targeting on TikTok: An Overview

TikTok offers one of the most powerful ways to reach your target audience - Interest-Based Targeting. It has become an...

Influencer Partnerships: All You Need to Know

Influencer Partnerships: All You Need to Know

In the world of digital marketing, influencer partnerships have become an essential part of any brand's strategy. They...

Interests and behaviors of users

Interests and behaviors of users

Have you ever wanted to know what interests and behaviors drive user engagement on TikTok? Understanding the interests...

Native Video Ads: Everything You Need to Know

Native Video Ads: Everything You Need to Know

Are you considering using native video ads as part of your TikTok campaign creation strategy? Native video ads can be an...

Radius-Based Targeting on TikTok

Radius-Based Targeting on TikTok

Are you looking to reach a specific audience on TikTok? Radius-based targeting can be an effective way to reach users in...

Brand Takeovers: An In-depth Look at Advertising on TikTok

Brand Takeovers: An In-depth Look at Advertising on TikTok

Brand takeovers are quickly becoming an essential part of advertising on TikTok. As the platform continues to grow in...

Creating Branded Hashtag Challenges for TikTok Campaigns

Creating Branded Hashtag Challenges for TikTok Campaigns

With the rising popularity of social media platforms like TikTok, brands and businesses have started to explore ways to...

Retargeting on TikTok: A Comprehensive Overview

Retargeting on TikTok: A Comprehensive Overview

Retargeting is one of the most effective strategies for reaching potential customers on TikTok. By targeting users who...

Location-based Targeting on TikTok: A Primer

Location-based Targeting on TikTok: A Primer

With over 500 million active users, TikTok is quickly becoming one of the most popular social media platforms. It has...

Branded Hashtag Challenges: What You Need to Know

Branded Hashtag Challenges: What You Need to Know

In recent years, branded hashtag challenges have become one of the most popular and effective ways for businesses to...

Face Filters and Lenses: An Overview

Face Filters and Lenses: An Overview

In the age of social media, face filters and lenses have become one of the most popular tools used to create unique and...

Analyzing the Performance of Influencer Campaigns

Analyzing the Performance of Influencer Campaigns

Influencer marketing is becoming an increasingly important part of any successful marketing strategy, as businesses seek...

Including Hashtags and Calls to Action for Video Content Creation

Including Hashtags and Calls to Action for Video Content Creation

Creating effective video content isn't easy. It requires an understanding of the different ways to engage with your...

How to Drive Conversions with a TikTok Campaign

How to Drive Conversions with a TikTok Campaign

As the popularity of TikTok continues to grow, more and more businesses are leveraging the platform to reach their target ...

Brand Takeovers: An Introduction to Ad Formats and TikTok Campaign Creation

Brand Takeovers: An Introduction to Ad Formats and TikTok Campaign Creation

In today's digital landscape, brand takeovers are becoming an increasingly popular way for brands to capture the...

Identifying Influencers in Your Niche

Identifying Influencers in Your Niche

Are you looking for ways to identify influencers in your niche? Finding the right influencers for your brand can be a...

Promoting Videos with Influencers

Promoting Videos with Influencers

As video content continues to gain traction across the web, influencer marketing has emerged as a powerful tool for...

Tracking Reach and Engagement of Campaigns

Tracking Reach and Engagement of Campaigns

Are you an influencer or a marketer looking to measure the reach and engagement of your campaigns? Tracking reach and...

Analyzing Competitors' Content on TikTok

Analyzing Competitors' Content on TikTok

As the world of social media continues to grow, the ability to analyze the content of competitors on TikTok is becoming...

Engagement Trends on TikTok

Engagement Trends on TikTok

TikTok has become one of the most popular social media platforms in the world, and its engagement trends are constantly...